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'Keep Calm and Be Kind' - Not in a days work

The NHS in the Vale of York continues to take a zero tolerance approach to abuse and aggression towards our staff and our patients.

Nurse checking patients blood pressure poster

We live in a great place, known for friendly people and strong communities. The majority of people who need support from NHS staff do so in a respectful way that helps us create a safe environment for all. Sadly, there are a very small number of people who can be abusive towards our staff and our patients. 

We are zero tolerance 

Dealing with people who are abusive or aggressive towards our staff and our patients, takes us away from caring for you. We will investigate any incidents that are reported to us, this could result in action being taken by the police.

We have the right to refuse treatment and take further action against anyone who threatens the safety of our staff and our patients.

Help us focus on caring for you, share this message with others #NotInADaysWork

Resources for NHS organisations

With thanks to NHS Leeds Clinical Commissioning Group, you can download the social media plan to help support the campaign.

Artwork files for NHS organisations

We’re very happy for our colleagues at NHS organisations, or those contracted to provide NHS services, to download and use our resources. You can download the following zip folders which include PDFs and jpegs:


Media releases:


Keep Calm and Be Kind - resources

We've continued to develop the Keep Calm and Be Kind messages and we now have a number of resources, together with key messages, available for practices to use and customise.

Click here for the full toolkit, which includes the original source artwork you can edit with your own practice information, should you wish.

Posters (landscape)

Posters (portrait)

Social media graphic

If there are editable versions of these resources you would like to see, that are not in the toolkit, please email voyccg.communications@nhs.net 

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